Tickets
DC

Monday

July 30, 2018

The Mead Center

for American Theater

Experience the new ONE DAY WeddingWire World DC - a streamlined experience full of empowering education, interactive workshops, fun networking opportunities and so much more!

Join us for the latest business tips and advice from top wedding industry experts to inspire you and help you reach your business goals.

What to Expect

Networking Breakfast

Start the day off right by fueling up with a cup of coffee and breakfast while mingling and networking.

Educational Presentations

Enjoy six general sessions plus three breakout sessions on topics including marketing, sales, pricing, trends, social media, and more!

Interactive Success Workshops

Get hands-on coaching from Customer Success Managers. Bring your laptop to take recommendations in real-time!

1:1 Account Sessions

Want to get more out of your WeddingWire membership? Meet 1:1 with a Customer Success Manager for personalized tips.

Power Lunch

Make the most of the lunch hour with our table arrangements set up for building connections and collaborative learning.

Breakout Sessions

With a variety of breakout sessions available in the afternoon, create the educational track that’s best for you.

Complimentary Headshots

Ready, set, smile! Get a free professional headshot for your website, social media accounts, or marketing materials.

Photo Opps & Giveaways

What’s a wedding industry event without photo opps for your social feed? We promise other fun surprises along the way too.

Cocktail Reception

Wind down after a successful day with cocktails, delicious appetizers, and great company!

Speakers

Tim Chi

WeddingWire

Tim Chi

CEO

WeddingWire

Timothy founded WeddingWire after planning his wedding. As a groom, he experienced first hand how difficult it was to execute on the wedding plans. As a technologist, he couldn't find an online resource that would help him plan more efficiently. Together with his cofounders, Jeff, Lee, and Sonny, they threw 4 desks into his empty living room in Chevy Chase, Maryland and WeddingWire was born. They set out to utilize their collective experience in technology to build a technology company that would revolutionize the wedding and event industry.

Previously, Timothy co-founded Blackboard Inc. in 1998. While at Blackboard, Timothy pioneered many of Blackboard's product and strategic initiatives, helping the company grow to over 600 employees and a valuation of over $750 Million.

Sonny Ganguly

WeddingWire

Sonny Ganguly

CMO

WeddingWire

Sonny leads WeddingWire's B2C/B2B marketing strategy, customer acquisition, and community development. Today, WeddingWire is the leading marketplace connecting consumers with event merchants, with an audience of over 40 million visitors each month across its network. In addition, Sonny is a widely acclaimed speaker, giving over 50 presentations across the globe each year on technology, marketing and strategy. Prior to joining WeddingWire, Sonny was in a management program at Wal-Mart where he led marketing, sales, and retail strategy development. Before this experience, Sonny spent four years at Kraft Foods where he managed numerous consumer brands, including the JELL-O business with P&L responsibility for over $800 Million.

Sonny holds a B.A. in Economics with a focus in Management and Marketing from The University of Pennsylvania and an M.B.A. from Harvard Business School, where he served as President of the Marketing Club. Sonny is a founding member of NextGen Angels and an active member of the CMO Club, where he was awarded as a CMO Rising Star.

Alan Berg

Certified Speaking Professional®

Alan Berg

WeddingWire Education Guru

Certified Speaking Professional®

With more than 20 years in wedding related sales, sales management and marketing, Alan is considered to be the Leading International Speaker and Expert on the Business of Weddings & Events. Alan is the author of the books If Your Website Was An Employee, Would You Fire It?, Your Attitude for Success, and Shut Up and Sell More Weddings & Events, which are also available in Spanish. Alan speaks to thousands of local business professionals every year through webinars and live presentations, domestically and internationally. He is an in-demand professional speaker and one of only 800 Certified Speaking Professionals® worldwide.

Kat Schmoyer

Creative at Heart Conference

Kat Schmoyer

Founder & Host

Creative at Heart Conference

Kat Schmoyer is a wedding planner, founder of the Creative at Heart Conference and business coach for creative entrepreneurs. With more than 4 years experience in the world of small business, and 3 brands under her belt, she has grown her dream from a glorified hobby to a profitable business that allowed both herself and her husband to leave their traditional 9-5's.

She frequently teaches small business owners how to build brand awareness, diversify their offerings and build businesses that allow them to leave their full-time jobs. She hosts a weekly, live, free webinar series from her home office, while also coaching creatives one-on-one. Kat graduated with her Bachelor of Science in Business Administration from Bridgewater College. She and her husband live in a 100 year old home in a 2-stop-light town & are expecting their first child (a boy!) in May!

Mike Anderson

WeddingWire

Mike Anderson

Associate Director of SEO

WeddingWire

Mike leads WeddingWire’s SEO program - responsible for more than 40 million annual visits. As SEO lead, Mike partners with WeddingWire’s product, development & marketing partners and holds regular company trainings to ensure SEO is top of mind throughout the organization. 
 
Prior to joining WeddingWire, Mike led SEO for Choice Hotels International. Before this, Mike spent three years advising numerous retail, travel and food & beverage brands on their SEO strategy. 
 
Mike also holds an M.B.A., with a focus in Marketing from Arizona State University. 

Kathryn Hamm

WeddingWire

Kathryn Hamm

Education Expert

WeddingWire

Wedding innovator, Kathryn Hamm, is an Education Expert and Diversity and Inclusion Specialist for WeddingWire. She is also co-author of the book, The New Art of Capturing Love: The Essential Guide to Lesbian & Gay Wedding Photography. A natural educator, Kathryn writes, speaks and consults with wedding professionals about same-sex wedding trends, best practices when serving today’s couples, and how to think ‘outside the box’ when considering the modern market. Kathryn has a Masters in Social Work from the Catholic University of America and an Undergraduate degree in Psychology and Women’s Studies from Princeton University.

Lauren Goodson

WeddingWire

Lauren Goodson

Director of Insights

WeddingWire

As Director of Insights, Lauren leverages surveys, in-depth interviews and focus groups to understand the needs and expectations of WeddingWire’s customers. Lauren also solicits opinions from thousands of couples to keep a pulse on larger trends in the wedding landscape, including shifts in wedding traditions and technology usage.

Lauren previously spent 15 years at Discovery Communication where she led research regarding media consumption and brand perceptions for Discovery Channel, Animal Planet and other popular networks. 

Kyle Mihalcoe

WeddingWire

Kyle Mihalcoe

Associate Director of Customer Success

WeddingWire

Kyle Mihalcoe is the Associate Director for WeddingWire’s Venue Customer Success Team. In 2010, he brought his experience in event and conference planning from Semester at Sea to WeddingWire. He now works with Premium members to provide them with onboarding and instruction on how to successfully utilize WeddingWire's advertising offerings. In addition to his daily routine, he travels the country to share his marketing and client management expertise at networking nights, national conferences, and regional meetings.

Jeffra Trumpower

WeddingWire

Jeffra Trumpower

Director of Content + Creative Services

WeddingWire

Jeffra Trumpower is the Director of Creative Services at WeddingWire. Jeffra joined the WeddingWire team back in 2009, bringing an expertise in digital content and social strategy. She now runs the Editorial, Video Production, and Design teams, driving success through content marketing efforts. After almost a decade in the wedding industry and reviewing thousands of real weddings over the years, Jeffra is a go-to for the latest in wedding trends.

Meghan Ely

OFD Consulting

Meghan Ely

WeddingWire Education Expert

OFD Consulting

WeddingWire Education Expert and OFD Consulting owner, Meghan Ely, combines in-the-trenches event experience with a love of wedding PR to empower her clients to take their businesses to new heights. She is a WeddingWire Education Expert as well as a regular contributor to Wedding Planner Magazine, Wedding Business Magazine, Catersource and SpecialEvents.com.

Meghan represents clients globally and has earned them coverage with the New York Times, Entrepreneur, Brides, Bridal Guide, the Knot, Martha Stewart Weddings, the Travel Channel, HGTV, Brit & Co and Refinery 29, among others. 

Meghan is the national Vice-President for the Wedding International Professionals Association and the 2017 chair of the NACE conference education committee. She is also an adjunct professor in the Mass Communication department at Virginia Commonwealth University, specializing in Public Relations. Most recently, Special Events honored her as one of the top 25 young professionals in the event industry. 

Tickets

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for a full day of learning and networking!

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Schedule

8:00 AM - 5:00 PM

Registration & Info Desk

8:30 AM - 9:30 AM

Networking Breakfast

9:30 AM - 10:00 AM

Welcome

Welcome to WeddingWire World DC

Tim Chi, Chief Executive Officer, WeddingWire

10:00 AM - 10:40 AM

General Session

Choose Your Channels: How to Reach More Engaged Couples

Sonny Ganguly, Chief Marketing Officer, WeddingWire

10:40 AM - 11:20 AM

GENERAL SESSION

Best of Sales and Pricing: Your Questions Answered

Alan Berg, Certified Speaking Professional® and WeddingWire Education Guru

11:20 AM - 12:00 PM

GENERAL SESSION

Post Your Heart Out: How to Build Your Brand on Social Media

Kat Schmoyer, Founder & Host, Creative at Heart Conference

12:00 PM - 1:00 PM

POWER LUNCH

12:00 PM - 5:00 PM

CUSTOMER SUCCESS STATIONS

1:00 PM - 4:00 PM

COMPLIMENTARY HEADSHOTS

1:10 PM - 1:50 PM

BREAKOUT 1

A - Website Workout: Get Your Site in Shape

Alan Berg, Certified Speaking Professional® and WeddingWire Education Guru

B - 10 Simple Steps for SEO Success

Mike Anderson, Associate Director of SEO, WeddingWire

2:00 PM - 2:40 PM

BREAKOUT 2

A - Open For Business: The Value of Speaking to a Broader Audience

Kathryn Hamm, WeddingWire Education Expert, Diversity & Inclusion Specialist

B - Saying Yes to The Venue: How Couples Choose Where to Say 'I Do’

Lauren Goodson, Director of Insights, WeddingWire

2:50 PM - 3:30 PM

Breakout 3

A - Trend Report: How to Utilize This Year's Wedding Trends for Your Business

Jeffra Trumpower, Associate Director of Content + Creative Services, WeddingWire

B - Success Workshop: Make a Powerful Impression with Your Online Presence

Kyle Mihalcoe, Associate Director of Customer Success, WeddingWire

3:40 PM - 4:20 PM

General Session

Dazzle With the Art of Surprise and Delight

Meghan Ely, Principal, OFD Consulting and WeddingWire Education Expert

4:20 PM - 5:00 PM

General Session

Bring on the Bookings: The Keys to Better Conversion

Sonny Ganguly, Chief Marketing Officer, WeddingWire

5:00 PM - 7:00 PM

Cocktail Reception

Show the full schedule

Location

The Mead Center

for American Theater

1101 6th St SW, Washington, DC

On-site parking is very limited. 

Please visit the transportation and parking page for directions and parking information.

Miramar Cultural Center

Special Thanks

I DO event decal logo

FAQs